Tracking Solutions Hero

Dominate search rankings with our SEO services

Stop guessing and start ranking. Capture high-intent traffic, improve search visibility and leave your competition behind.

Why is SEO so important?

Tracking Solutions

SEO is a critical pillar of long-term growth and profitability. It ensures your business is constantly visible, attracting high-intent organic traffic without paying for every click. As search engines and privacy regulations evolve, a strong SEO strategy is crucial.

gdpr compliantCCPA compliant

In our years of working together, the Unicorn team has consistently proven to be proactive and responsive. They’ve invested a great deal of their knowledge and experience into our successful advertising campaigns. I can confidently say we’ve become long-term partners.

Working with Unicorn has elevated our business operations and mindset in sales and marketing. They’re always looking for ways to improve, continuously pushing us to seek the best possible solutions. What matters most to us is that they offer support and guidance in paid advertising and across all marketing channels and activities.

The young and creative Unicorn team constantly brings fresh ideas and practical solutions tailored to our industry. We appreciate their agile way of working, continually refining marketing channels and carefully reviewing results to ensure optimal performance. It’s a pleasure to work with such a motivated and results-driven group.

Working with Unicorn is always a high-level experience, focused on achieving set goals. Every activity is backed by data and solid reasoning. We adapt and optimize campaigns together quickly, which consistently leads to strong performance metrics and excellent sales results.

We want only the best for our clients – including when it comes to paid advertising. In today’s fast-evolving and increasingly complex advertising landscape, we need a partner who can manage budgets effectively and extract maximum value from every investment. That’s why working with Business Unicorn is so important to us – because we only trust those who can deliver: smart, agile, and effective.

Partnering with Business Unicorn was a breath of fresh air. Super responsive, data-obsessed, and always ahead with tracking tech. They adapted fast, acted faster, and felt like an extension of our own team. Real pros with a growth mindset.

Increase organic traffic

Search engines are the biggest source of traffic for most businesses. If your website isn’t ranking, your competitors are getting your clicks. SEO ensures high-intent users find your business when searching for products or services you offer.

Tracking Better ad performance

Build authority and trust

Higher rankings aren’t just about traffic - they build brand credibility and trust. Appearing at the top of search results signals expertise, relevance, and authority, making users more likely to choose you over competitors.

Tracking reliable data

Lower acquisition costs

Unlike paid ads that require continuous investment, SEO is a long-term growth strategy that reduces acquisition costs over time. By ranking organically, you attract leads and customers without paying for every click.

Tracking Limited data access

Stay ahead of changes

Search engines evolve constantly, with frequent algorithm updates impacting how websites rank. From Google's core updates to AI-driven search enhancements, staying ahead requires more than just basic optimizations.

Tracking Seamless integration

Let’s find the perfect ad strategy for you.

We’ll explore your current setup and see how to scale your business.

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Unicorn climbing a graph

What can we do for you?

SEO is the foundation of sustainable online growth. Without proper optimization, your website is missing out on potential customers. We build a full-stack SEO strategy that ensures your business ranks where it matters.

Google Tag Manager Implementation

Technical optimization

Optimizing your site’s structure, performance, and crawlability is essential for ensuring search engines can index and rank your content effectively.

Why do you need it:

Improves site speed and performance

Fixes indexation and crawl errors

Ensures mobile-friendliness and usability

Full-stack tracking setup

Keyword research

SEO starts with strategic research - identifying the search terms your audience is actively using. We go beyond basic keyword lists, analyzing search intent and competition.

Why it matters:

Targets the right audience with the right intent

Improves search rankings for strategic terms

Helps guide content creation for long-term growth

Content marketing

Creating professional, high-quality, search-optimized content that not only ranks on top but also engages visitors, converts your audience and builds strong domain authority. 

Why it’s a game-changer:

Builds topical authority and trust with search engines

Increases organic traffic with valuable content

Encourages social sharing and backlinks

Server-side tagging
Automated KPI reporting

On-page optimization

We optimize every page element to enhance search visibility and boost conversion rates, like meta titles, descriptions, headers, internal linking, and image optimization.

Why it’s important:

Ensures meta titles, descriptions and headers are optimized

Enhances internal linking for better nav and crawlability

Optimizes images, URLs and structured data for indexing

Data interpretation 

Link and authority building

By strengthening your domain’s authority, we help boost your rankings, drive referral traffic, and position your brand as a trusted leader in your industry.

Why it drives better results:

Improves trust and credibility with Google

Helps pages rank higher for competitive keywords

Drives referral traffic from authoritative sources

Frequently asked questions

What does an SEO agency do?

An SEO agency helps businesses improve their search engine visibility by optimizing websites for higher rankings, increased organic traffic, and better conversions. This includes technical SEO improvements, keyword research, content strategy, link building, and ongoing performance tracking to ensure long-term growth.

How do I choose the right SEO agency?

Look for an SEO agency that understands your industry, provides a clear strategy, and focuses on data-driven results. A good agency will offer transparent reporting, proven case studies, and a tailored approach rather than one-size-fits-all solutions. Prioritize agencies that focus on sustainable growth, not just quick wins.

What is technical SEO?

Technical SEO refers to optimizing your website’s infrastructure, speed, mobile-friendliness, and crawlability to ensure search engines can index and rank your pages effectively. A technical SEO agency focuses on fixing site errors, improving load times, optimizing structured data, and enhancing user experience, which are all crucial for ranking success.

What is an SEO audit and how to know if I need one?

An SEO audit is a comprehensive analysis of your website’s technical setup, content quality, keyword performance, and backlink profile to identify areas for improvement. If your site isn’t ranking well or organic traffic has dropped, an SEO audit helps pinpoint technical issues, content gaps, and missed optimization opportunities that could be holding you back.

How long does SEO take to show results?

SEO is a long-term strategy, and results typically take 3-6 months to become noticeable, depending on your industry, competition, and current site condition. While some improvements like technical fixes and on-page optimizations can yield faster results, sustainable SEO growth requires consistent effort, content development, and link-building over time.

Is SEO still relevant with paid advertising?

Absolutely. While paid ads generate quick traffic, SEO ensures long-term visibility, brand credibility, and lower acquisition costs. Combining SEO with PPC allows you to capture immediate leads while building a sustainable organic presence, reducing dependency on ad spend in the long run.